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GLOW RECIPE

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SHEET MASKS UNMASKED BY THE FOUNDERS OF GLOW RECIPE

When beauty brands sense a trend is rising, they can really pounce. Two years ago, we might have thought sheet masks were parts of ghostly Halloween costumes. Today, we can’t browse a beauty store without crossing them. There are no fewer than 20 varieties at Sephora, Ulta and Glow Recipe, an online destination bursting with thin beauty gauzes from Korean brands. And more American brands everyday are riding the sheet mask tsunami that started abroad: Estee Lauder, Colbert MD and Peter Thomas Roth are among the latest to release versions of the skin care sheaths. Not that we’re protesting. We’re fans of the instantaneous tautness sheet masks deliver as well as their promises of long-term radiance. But the proliferation of sheet masks has left us confused about how to best distinguish between them and apply them appropriately. To unmask sheet masks, we sought guidance from the sheet mask intelligentsia in the form of Glow Recipe founders Christine Chang and Sarah Lee. Here are four of their top sheet mask suggestions:

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