For anyone trying her hardest to hold on to her youth and beauty, an at-home device like the Truth Vitality Lux Renew—which claims to “diminish wrinkles, firm skin and fight acne” with a combination of LED and ultrasound —is as close to the holy grail as it gets.
At least, that’s the hope.
In an effort to help you decide whether or not the device is all it’s cracked up to be, I thought: why not take a closer look at it? Much of the chatter in Truth in Aging’s community references using the device for 19 minutes every day to see results—precious time that, frankly, I don’t have—so I decided to do some online research in hopes for getting a better feel of what this multi-tasking gadget is really all about. Is it worth making time for? More than that, is it worth shelling out almost $300 for? Below is a summary of what I found. Check it out—hopefully it’s enough to help you make the decision for yourself.
WHO MAKES THE TRUTH VITALITY LUX RENEW?
The short story: it’s complicated.
The Truth Vitality Lux Renew is a product that’s sold by Truth in Aging—an online community based on “objective” reviews written by real women and men who actually use products for 30 days, and who are not paid by brands to pretend to love everything. Which sounds great to me.
According to the site, the Truth Vitality Lux Renew was “created in direct response to feedback from the Truth in Aging community”—a detail I found particularly intriguing. What better reason for developing a product than a legitimate need for one as identified by the consumer?
While the intention behind the Truth Vitality Lux clearly seems sound, I couldn’t help but question its similarity to this device, which one can purchase wholesale for $71 from a Chinese manufacturer. The idea that the two devices might be one and the same is, frankly, a little upsetting, if for no other reason than the fact that they make it seem like the product was created from scratch to fill a void that “the people” have called out. If it really is a mass-produced foreign item that was manufactured long before “the people” spoke, well, that’s pretty ironic coming from a community based on the word “Truth.” Because I believe in the benefit of the doubt, I decided to continue with my research.
TECHNOLOGY AND CLAIMS
Whether or not the Truth Vitality Lux is simply a marked-up device from China, it makes some pretty bold claims. To be honest, if anything could really do what this device says it does, I’d buy it—no matter what the price.
Here are the claims from their website:
Boosts collagen production, boosts elastin production, boosts radiance, evens skin tone, fights acne, fights free radicals, firms skin, freshens dull skin, reduces breakouts, reduces broken capillaries, reduces crow’s feet, reduces fine lines, reduces pigmentation left by acne , reduces redness, reduces wrinkles, rosacea-friendly, smoothes skin, suitable for sensitive skin types, tightens skin
Who wouldn’t jump at the chance to have an at-home tool capable of all that?! I was excited to review the before-and-after images, eagerly imagining all the ways in which I’d be able to fix my own face.
The thing is, the before-and-after images (you can see for yourself here by clicking More and scrolling down this page) do not exactly substantiate all these claims—at least, not in my opinion. It appears to me that some of the “before” images are forced (with squinting and frowning). The periorbital lines definitely appear to show improvement—but is that enough to justify a $300 price tag?
I was also especially curious about the notion that this device is FDA-cleared to diminish wrinkles and fight acne.
I emailed Marta—the founder of Truth in Aging, who is very active in their online community—to see if there is any data to support these claims. She informed me they don’t have any. So I opted to conduct my own research (via the FDA) and found that the device does in fact have FDA clearance on the LED feature for acne treatment and for periorbital wrinkles. However, the ultrasound portion of the technology appears to be cleared for pain relief only. This tells me the ultrasound really doesn’t provide any anti-aging benefit. In other words, the Truth Vitality Lux is most likely just another LED device. (This is not to say that LED light is not a good thing; it is. LED light is actually seen quite favorably in the dermatology community.)
When I asked Marta to clarify the technology, she pointed me to this feature she wrote, which I was surprised to learn makes reference to the Truth Ultra Renew PLUS Ultrasonic LED—a product that they no longer make. I decided to check out the “reviews” section, one can deduce that they were unable to get FDA clearance on that one and had to pull it from their shelves as a result. Again, that seemed a little misleading to me, coming from a company that stands behind “truth.”
WHAT IS THE PRESS SAYING?
Currently, there is no press for the Truth Vitality Lux, although Marta let me know that there will be features coming out in Women’s Wear Daily and New Beauty next month. (If and when I see those, I will be sure to update this feature accordingly.)
Generally speaking, I’m a big fan of customer reviews. Even so, I’m always a little skeptical as to whether or not they’re telling the full story. (Some brands can pick and choose what’s shared.) When I saw that the Vitality Lux has 54 reviews, with an average “user rating” of 4.8/5, I decided to scroll through them to see what people are saying. I noticed that the majority of the “reviews” are actually questions and comments.
In fact, 22 out of the 54 “reviews” are actually replies to questions, which have been posted by Marta. Only 5 customer-submitted “reviews” have ratings, and they don’t feel like reviews at all. For example, here’s a 4-star “review” taken directly from the site:
“I use the Lux Renew daily each evening , but am wondering if I can just use this device with just my serums instead of the topical gel that seems to dry up too fast & then it’s not as slippery as just using my serums. When a product is water based, does that mean that it has water listed in the ingredients? That’s where I’m confused.”
I was a little surprised by the nature of these reviews, since most seem like questions rather than opinions and experiences. Eager to see if any actual reviews existed elsewhere on the web, I turned to the trusty Google search, which took me to Amazon, where the Vitality Lux Renew has just two reviews, with a 1.5 star average. Another Truth in Aging product, the Ultra Clear (a cleansing brush) is poorly reviewed on Makeup Alley.
The bottom line? From what I can tell, the Truth Vitality Lux Renew has a total of 7 actual user ratings. I thought this was a little misleading as well.
I haven’t tried the Truth Vitality Lux Renew device, but given the information I gathered, if I were in the market for one, I probably wouldn’t make the purchase. That said, I’d love to hear from those of you who actually have bought and tried it. What do you think about it? Is there any to truth to what I discovered in my research?