A little musical festival called Coachella kicked off last weekend, as anyone with a social media account knows. The desert town of Indio, CA quickly turned home to the largest population of girls donning crop tops and ankle boots at any given point in time. There were plenty of new takes on festival style this year and of course the perennial looks staking their claim as wardrobe staples (cut off jean shorts and floppy hats aren’t going anywhere it looks like). While some of these looks still reign supreme, it’s time for others to take a back seat and gracefully make way for the next wave of trends. With the help of social media it’s pretty apparent what was trending this year, so let’s break a few of them down:
Unless you’ve been stuck in the beauty aisles for a year or two, you’re probably aware that we’re living in the golden age of arches. The Kardashian sisters and Cara Delevingne have turned their Instagram feeds into virtual streaming advertisements for bold brows, and eyebrow wizards such as Anastasia Soare, Damone Roberts and Kristie Streicher are at the tops of their games. Our insatiable appetite for brow products and expertise is letting others squeeze into the brow scene, too, even those who upend the established eyebrow orthodoxy. Consider Marco Ochoa, a Beverly Hills-based brow artist with an impressive cadre of celebrity fans (Camila Alves McConaughey, Malin Akerman and Eva Longoria, just to name a few), a natural bent, and a unique point of view on brow pencils and powders.
When your friend says she’s going to the salon to get hair extensions or eyelash extensions, you probably don’t think much of it except for maybe a quick bout of jealousy that you’re not the one treating yourself. When she says she’s getting eyebrow extensions you might question her judgement a bit more. With the ongoing quest for eyebrows to be on ‘fleek’ (whatever that means) salons have started to up their brow capabilities. Tinting, threading, waxing, and tweezing are taking a backseat to eyebrow extensions – the latest craze in the beauty biz that’s on its way to mainstream America.
We here at BBTA aren’t usually inclined to wear makeup looks ripped straight off the runway. We don’t like to shock our bosses, boos and supermarket baggers too much. But, when glitter became a major beauty trend during the recent fashion weeks in New York and Paris, our sparkle-loving hearts went pitter-patter. Bling is an eyelid accent we can embrace as long as it’s not too extreme or too girly. Unless we end up face down in glitter, chances are we’ll avoid dousing our eyebrows with it à la the arch glitz at Giambattista Valli. With apologies to Emanuel Ungaro, we generally reserve glistening hot pink for our lips or cheeks. However, the chic gild makeup artist extraordinaire Pat McGrath placed above the lashes at Tommy Hilfiger is a refined take on shimmer we’d be delighted to test drive. Part of an undone/done vibe the makeup was cultivating, McGrath said, “The play with gold palettes [a.k.a. glitter] over the eyelids (starting in the corner of the eye) persists with the idea of the woman who wants to embellish herself and dress up.” Although the inspiration was a free-spirited downtown girl, we think the illuminating flecks were quite adult. To help us conquer sparkle in a similarly elegant manner, we turned to Galit Strugano-Wigdor, founder of Girlactik, a beauty brand that started offering subtle shine in 2000 when going big with glitter was de rigueur, to fill us in on a five commandments to follow to keep our glimmer grown-up.
When the TV Land series “Younger” premiered last year, I found in Sutton Foster’s character Liza Miller my small-screen alter ego. Sure, I’m not as tall as her or as svelte and I’m thankfully not coping with a divorce, but her professional struggles resonated profoundly with me. Getting older in a media business increasingly dominated by Millennials, not to mention Generation Z up-and-comers, sometimes totally sucks. There’s continually another social-media platform to figure out, and there is the constant predicament of trying to appear fresh and young so as not too broadcast you’re too ancient to grasp modern-day digital realities while gray hairs are sprouting and wrinkles are forming. In the hands of makeup artist Eldo Ray Estes , Foster’s look deftly – and stunningly – negotiates the challenges of a woman in the contemporary corporate world with the unusual twist that Miller is living and laboring both as a feigned Twentysomething and as an actual Fortysomething. With the third season of “Younger” starting today, I decided to check in with Estes, whose enviable list of credits also includes “Orange Is the New Black,” “Broadwalk Empire” and “Blue Bloods,” to discuss his work on the show and makeup for those of us no longer entry-level.
Total Beauty revealed the winners of their 2016 Beauty Awards yesterday. According to their website, they tried thousands of products to select their Editors’ Picks Winners. I’m not sure how true that is but nonetheless, with all the beauty products to choose from, this is a good way to start narrowing options down. Here is my curated list of what I am planning to buy and try thanks to Total Beauty:
Between kisses and sips of champagne this past New Year’s, we bid farewell to several beauty trends that were everywhere in 2105 and opened the door to a bunch of new makeup, hair, nail and skin care developments that will shape our faces, hair, hands, bodies and social media feeds over the next year. I have a ideas for trends that should get the heave-ho (see: the Kylie lip challenge and rampant ageism) and ones we’d be better for if they were big in 2016 (body positivity and the brown lip shades that bring back junior high memories of dancing to Debbie Gibson and Tiffany). To add expertise to BBTA’s beauty prognostication, I asked a few of our favorite beauty authorities to share their thoughts on the beauty crazes that should have expired on Dec. 31 and those that began their ascent on Jan. 1. If their predictions are correct, be prepared for a fascinating year ahead on the beauty front.
At this time a year, it feels like there’s a holiday party every other day. Not that we’re complaining (we’ve never met a bowl of eggnog we didn’t dive into), but it’s difficult to come up with fresh makeup looks for each and every shindig. Luckily for us at BBTA, we have access to numerous professional beauty wizards excelling in the beauty biz because they’re makeup imaginations aren’t as tapped out as ours. We asked Jane Park, founder and CEO of Julep; Michelle, Katherine and Caroline Ramos, the sisters behind Rituel de Fille; and celebrity makeup artist Jamie Greenberg, who collaborated with ColourPop on the #SQUAD Collection of lip colors, eyeliner pencils and more, to share some festive and fun ideas for lip shades – easy makeup elements to switch up from party to party for extra pizzazz – that will undoubtedly lift your holiday spirits.
Here at BBTA, we’re beyond excited for fall. Bring on the cooler weather, pumpkin spice lattes, Halloween costumes and, most importantly, loads of beauty product launches. One of the biggest launches of the season is Bliss’ entry into cosmetics. That’s right, the spa that put Triple Oxygen Facials and Fatgirlslim toning treatments on the beauty map has veered into makeup with a ginormous collection of over 300 products packed with good-for-you skin care ingredients like hyaluronic acid, encapsulated algae, green tea, and lavender and avocado oils to make your face glow. “If you are a Bliss girl, you have a busy social calendar, and you might be piling on makeup on your way out of the spa that’s detrimental to your facial. So, we’ve created a makeup line that’s the last step in your facial,” says Edwin Batista, global director of education and events at Bliss. Fortunately, you don’t have to get a Bliss facial to feel the facial effects of its makeup. Priced from $14 to $36, Bliss products are widely available at Kohl’s.
Say what you want about the Kardashian/Jenner girls but there’s no denying they know how to create a media presence. They’re not bad at making money either; the family’s net worth is estimated at $101 million and as the reigning queens of reality TV and social media it’s safe to say they’re not going anywhere anytime soon. Kylie is the latest family member to add to their rapidly expanding empire. Following in the entrepreneurial steps of her sisters, the youngest star of the “Keeping Up with the Kardashians” clan announced on her Instagram (to a cool 30 million followers) that she’s launching her own beauty website, aptly named KylieJenner.com. The 17-year old may not necessarily be qualified to dish out beauty advice considering her lack of professional training, but the girl has grown up surrounded by her “glam squad” – a crew of makeup and beauty experts that seem to know a thing or two about what they’re doing.